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What is CPQ

Customers are increasingly demanding customized products on faster timelines. CPQ makes sure that you’re equipped to handle these new buying expectations.

CPQ stands for: Configure Price Quote


What Is CPQ Software?

What is CPQ software? CPQ software aims to reduce inefficiencies in the sales process and minimize errors and mistakes in quoting customers with complex product needs.

Why CPQ?

Why CPQ? It’s the quickest and easiest way to configure, visualize, price, and buy complex products within minutes.

1. Configure

Customers are able to configure your product based on their requirements from anywhere: your website, with a sales rep or with your dealers. Since your product rules are guiding the configuration process, anything that is configured can be manufactured. This leads to a streamlined and error-free sales and manufacturing process.

2. Price

As the customer configures the product, the pricing is updated dynamically and accurately based on your company’s pricing rules. This allows them to change their requirements in order to stay within their ideal price.

3. Quote

With just a few clicks, a sales rep can create a professionally branded quote and send it in an email. A CPQ platform automatically pulls in the configured products and pricing, tying the whole process together to ensure consistency.